Let me start with a story that has nothing (and everything) to do with real estate.
A few years ago I started having heart palpitations. It was simply annoying at first, until it happened in the middle of the night and I thought I might die. I didn’t know much about it so I researched it on the internet. There were tons of articles and WebMD info about heart palpitations. It started by saying that most of the time this condition is harmless… unless it’s not… then you might die. Then it gave a list of 50 things to improve the symptoms. The list seemed to be the same for every health problem I’d ever had: reduce stress, eat better, exercise more-unless it increases the heart palpitations of course. So I went back to bed with lots of info but no clear direction.
After another night of not sleeping and more online research, I went to see my doctor. I explained my problem and her answer was that I should cut out caffeine for 2 weeks and see if that worked. To be honest, I was pissed. I took a half day off work, drove into the city, paid for parking, waited in the office, sat on the crunchy paper, had my pulse taken, turned off my phone etc. etc. for something this simple? Not ok. I told her I needed a real fix. She said…”Ok, here’s how this looks; I send you to a specialist, you go to the appointment, they do all these tests, hook you up to a machine that monitors your heart for 2 weeks, and you have to check in every couple days. But before they can start all that, they send you home with an order of no caffeine for 2 weeks.”
Aha. I understood. She short circuited all my overthinking and personal problem solving with a clear direction. The simplicity of it was initially confusing but in reality she had seen thousands of people just like me and knew how to best help me with the least amount of pain and hassle.
My job as a Realtor is similar. Clients can access lots of online information about homes, neighborhoods, and schools all without me. They hire me because I am their advocate against information overload, helping sort out the meaningful content from the noise. There are so many decisions to make in a transaction and it is impossible to pre-plan for all of the possible problems. For example – when should you have a sewer scope done and when should you skip it? What happens if there is a sewer line issue? You might have been the winning bid, but your bargaining power is decreased when 3 other buyers are lined up in case you don’t want to buy the home. Should you buy it anyways? The answer is… it depends, and that is what I help clients decide.
Information is great, but it’s different than knowledge. At an average price of over five hundred thousand dollars per home in the Seattle area, it’s important to know when to have open heart surgery, and when to simply lay off the caffeine.